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Scott Schang contributes his success over the past few years to a complex social media / permission marketing strategy.

He was looking for a better way of developing an educational platform that would give his clients and referral partners the best information that they need in order to make informed home buying decisions.

This isn’t a “lead generating” technique, it is a communication process that provides valuable information in a manner that his potential clients respond extremely well to.

Scott has branded himself as authority in his niche, and has build a large targeted following of thousands of people that look forward to receiving his weekly updates.

A big advocate of the Un-Conference design that Mortgage Revolution is modeled after, Scott is dedicated to sharing his experience and networking with other innovators that can help him improve his game.